Size
Machines
 

Goal

Capture users pain points to inform a tool redesign effort. Introduce a new user base to the redesigned tool and overcome negative connotations of its past performance.

SUCCESS is

Increasing the purchasing of products ,mainly motors and drives, that are accurately sized to fulfill the needs of the clients machine. 

Stats

Industry | Manufacturing

Technology | Web Application

Role | Lead UX Designer

 

focused User TEsting & synthesis was the foundation for all future work

usertestinganalysis.jpg
 

with our understanding of pain points we drew a roadmap to a better place

 

And overhauled the internal UX processes of the client

 

CLose collaboration with the client was invaluable to this project

sketching.jpg
 

pages evolved to address user pain points and emerging requirements

beforeafter.jpg

UNique interactions were prototyped and tested with users